This is a great location for trail running with rolling gravel roads taking runners into the Morton National Park and down into its trails.  Once you hit the trails your presented with some beautiful boardwalks, walkways, single track trails and deep gullies to keep your heart pumping.   As a new event an never used before the need for plenty of marketing images was needed.  

  I enjoyed a day out walking the trails before the race scouting out locations and making my plan so I could maximize my time knowing where the runners would be at what time so I could be ready with camera in hand.  I never get to all the good spots so shooting as just not enough time, so photographing the second year allowed me to get a bigger selection for Wild Horizons to use to promote the event. 

Having a plan for these events helps immensely as they only pass thru a section of trail once and if gone before I arrive, then I have not only missed potential photos but also the chance to get more at the next location as competitors are ahead of me already.  Working with the organizers on the brief but also the course and timing gives me the opportunity to get into the event and capture images that really help promote it to others.  

Delivery of final images is done through a private gallery on my website, giving access to the organizer or whom is handling their marketing efforts is a key to making this work.  I provide images in multiple formats for different uses like print, social media and website banners.  Using this content in EDM marketing connects with the runners but also the brands that support the event giving them a return on their investment.